Increased Revenue
In-Queue Merchandising strategically leverages waiting customers as a captive audience, significantly boosting impulse purchases and directly increasing overall sales and margins.
What is In-Queue Merchandising?
Turn waiting time into selling time with Tensator’s In-Queue Merchandising (IQM®). This adaptable, modular point-of-purchase system is strategically positioned within the queue to drive impulse purchases while customers wait. Designed by expert retail planners, IQM® maximizes underused queuing space—generating new revenue opportunities without increasing your store’s footprint. Fully customizable to reflect your brand and environment, it delivers a fast return on investment while enhancing both the shopper experience and sales performance.
In-Queue Merchandising Advantages
Tailored Panel Systems Let Retailers Maximize Checkout Areas.
Optimized Retail Space
IQM transforms previously unused or “dead” queuing areas into valuable, revenue-generating retail space, all without requiring any additional floor space.
Enhanced Customer Experience
By offering engaging merchandise and distractions, IQM helps to reduce customer frustration during wait times, leading to a more positive and satisfying queuing experience.
Grow With Your Business
Tensator’s IQM system is highly adaptable and modular, offering an extensive range of customizable components that allow it to scale and evolve alongside your changing queue requirements and business growth.
Trusted by Leading Brands Worldwide
IQM Key Features
Smart retailers transform waiting time into high-margin sales by extending the shopping experience within the queue.
Tensator’s IQM system boasts an extensive range of components, allowing it to be completely tailored to seamlessly integrate with your specific queue requirements, environment, and branding.
A well-designed IQM system, especially when integrated with solutions like the eQ™ call forward system, enhances customer flow, provides clear direction to checkouts, and ultimately reduces perceived wait times.
Capitalizing on the captive audience in your queues, IQM strategically places products and media to encourage impulse purchases, transforming otherwise unproductive waiting time into valuable shopping opportunities.
Beyond boosting sales, IQM acts as a welcome distraction for waiting customers, mitigating potential frustration and keeping them engaged, which significantly contributes to a more positive overall customer experience.
In-Queue Merchandising Collection
IQM® transforms previously wasted or dead checkout line space into valuable retail space.
Panel Options
Choose from various slatwall options, as well as finishes including Wood, Aluminum & PVC.
Accessories
Tensator offers various panel accessories to maximize IQM merchandising potential.
InQ-TV
An adaptable way to enhance, influence, and add value to your queue with media screens.
Maximize Revenue from the Front of the Store
Turn Waiting Time
into Buying Time with IQM®
Tensator’s IQM® turns queue space into a sales zone, driving impulse purchases and boosting revenue —
without expanding your footprint. Customizable and modular, it enhances both retail performance and customer experience.
without expanding your footprint. Customizable and modular, it enhances both retail performance and customer experience.
In-Queue Merchandising Guide
Explore Features, Options, and Customization Possibilities
